Supermarket Survival Guide Touts Health Benefits of Turtle Mountain’s Dairy-Free Ice Creams – Eugene, OR– With an array of products available at the supermarket, deciding which to buy poses a problem for health-conscious consumers. A new book, Eat This, Not That, helps individuals make healthier choices at the grocery store and recommends Turtle Mountain’s brands of dairy-free ice cream. This supermarket survival guide was co-authored by David Zinczenko and Matt Goulding, editors of Men’s Health magazine, and published by Rodale Press, owner of other magazines including Prevention, Runner’s World, Women’s Health and Best Life. The healthy shopping manifesto hit bookstores in January 2009 and currently ranks seventh on Amazon.com’s bestseller list.
Organized logically and written in easy-to-read style with ample nutritional information and photos, the guidebook offers health-savvy shopping tips for every section of a grocery store, from produce to snacks to beverages.
On the Non-Dairy Dessert page, the authors recommend three Turtle Mountain brands: It’s Soy Delicious® Fruit Sweetened ice cream pints: Organic So Delicious Dairy-Free® ice cream quarts, and Purely Decadent® ice cream pints made with Coconut Milk. No other dairy-free ice cream brands received the ‘Eat This’ distinction.
The authors speak highly of So(y) Delicious because it contains fewer calories and less fat than regular ice cream and is fortified with fiber from chicory root extract, which prevents over-indulging. ‘It’s Soy Delicious proves to be an incredibly reliable brand for vegans, lactose intolerant folks or anyone looking to shave off a few calories from their ice cream habit,” they write.
The unique health properties of Purely Decadent® made with Coconut Milk also received lavish praise. According to the authors, “the saturated fat found in coconut milk might actually reduce bad cholesterol levels. Lauric acid, the primary source of saturated fat, has been shown to have immune-boosting antiviral and antibacterial properties.”
In contrast to the healthier dessert choices, Haagen-Dazs Vanilla Bean ice cream received a dubious ‘Not That’ distinction due to a whopping 290 calories, 18 grams of fat and 26 grams of sugar per serving: “Haagen-Dazs shows restraint with ingredients but still makes some of the fattiest ice creams,” say Zinczenko and Goulding.
For the calorie conscious seeking ice cream bars and sandwiches, the authors recommend So Delicious Dairy Free® Fudge Bars with less than 90 calories per bar. “Dairy free or not, this is one of the lightest fudge bars on the market,” they write.
“Receiving recognition from the health community always feels great,” says John Tucker, Vice President of Marketing at Turtle Mountain. “We listen to our consumers and strive to provide healthier alternatives which do not require them to compromise on taste.”
About Turtle Mountain, LLC
Based in Eugene, Oregon since 1990, privately held Turtle Mountain provides consumers with healthier alternatives to dairy-based foods. All products are 100% plant based with no artificial sweeteners, trans-fats or hydrogenated oils, and most are made with certified organic ingredients. For full product offerings and complete nutritional information, please visit: www.TurtleMountain.com.