Smart Balance, the makers of the entire Earth Balance product line of non-dairy butter and nut butter, have launched Earth Balance Soymilk in four varieties: Original, Vanilla, Chocolate, and Unsweetened. The new soymilk is being touted as vegan, dairy-free (lactose-free / casein-free), gluten-free, and it is fortified with calcium, vitamin D and ALA omega-3s.
Smart Balance Chairman and Chief Executive Officer Stephen Hughes stated, "We are thrilled to be partnering with Whole Foods, a retail industry leader in providing new and innovative products to health-conscious consumers, on the launch of our new Earth Balance™ Soymilk. This new product joins the super-premium family of Earth Balance® branded products, including buttery spreads, shortenings and nut butters. Importantly, it will provide consumers with the only refrigerated soy milk product in the market that is both organic and Non-GMO Project certified."
Currently, Earth Balance Organic Soymilk is only available at Whole Foods. It can be found in half-gallon cartons in the refrigerated section.