Alisa Fleming ~ You may have seen the writing on the wall when Starbucks added smoothies to their coffee menu, or even way back when the company became a premier supplier of iced lattes. But, their purchase of Evolution Fresh in late 2011 sealed the deal. Starbucks is officially in the juicing business, and they are going in full force.
Evolution Fresh is a line of high-end packaged juices that are mostly dairy-free and vegan, from what I could tell (that protein power one pictured above may contain milk protein). They cover the basics, such as Organic Orange, on up to the exotic (Cucumber Pineapple Ginger Juice anyone?), and even have smoothie options with the delicious fruit fiber included …
You can expect to see the Evolution Fresh packaged line in Starbucks coffee shops across America (and perhaps the world?) later this year, but the company hasn’t stopped there. They have ambitious plans to launch a huge chain of Evolution Fresh juice shops, and the first one just opened its doors in Bellevue, Washington.
A team of “Mixologists” will be blending up countless coconut water and fruit concoctions at Evolution Fresh shops, and they will be dishing up some wholesome cuisine, too. You can expect to find healthy breakfast options (scrambles, steel cut oats, etc.) in addition to a rather appealing low calorie menu of lunch and dinner items. Evolution Fresh has a full array of bowls, salads, soups, wraps, sandwiches, and “small bites.” The offerings include ample vegetarian and vegan options (I think there may even be a dairy-free / vegan dessert on there!), which are labeled, as well as wholesome options for those want some lean steak, turkey, chicken, or fish.
As an added bonus, Evolution Fresh juices and smoothies contain no added sugars – just fruit and vegetables! Though I couldn’t find additional information about the ingredients used in their menus, I’d be surprised if Starbucks didn’t follow the trend in offering a good selection of gluten-free and dairy-free foods, too.
To keep up with the Evolution Fresh wave, visit their website at www.evolutionfresh.com.
Article, recipe, and photos by Alisa Fleming, founder of GoDairyFree.org, blogger at Alisa Cooks, and author of Go Dairy Free: The Guide and Cookbook for Milk Allergies, Lactose Intolerance, and Casein-Free Living. Alisa is also a freelance writer for several publications and recipe creator for the natural food industry, with an emphasis on special diets.