Are you ready for technology to make your dairy alternatives instead of people? NotCo, a self-proclaimed tech company out of Chile, has launched NotMilk in the U.S. market. It’s not milk, but it was created to deliver a taste and texture that replicates dairy-based milk. So it isn’t milk, but it’s supposed to fool our taste buds.
How do they do it? NotCo has developed proprietary artificial intelligence and machine-learning algorithms to create formulas that mimic animal-based foods using plant-based ingredients. In other words, AI created the NotMilk recipe instead of a chef or food scientist.
NotMilk is Not Milk, but AI Says it Tastes Just Like It
NotCo received backing from several prominent venture capitalists, including Jeff Bezos. So it isn’t surprising that NotMilk is launching first in Whole Foods stores. It comes in two varieties, each of which helps to fill a half-full niche for slightly richer milk alternatives. The ingredients are quite similar to Ripple Plant Milk, but with a few interesting additions, like chicory root, pineapple, and cabbage juices.
We have the pertinent details below, but be sure to leave your unbiased rating and review below once you buy and try NotMilk. It helps others make an informed purchasing decision.
2% Reduced Fat
Ingredients: water, pea protein, contains less than 2% of: chicory root fiber, sugar, pineapple juice concentrate, coconut oil, sunflower oil, virgin coconut oil, cabbage juice concentrate, natural flavors, salt, gum acacia, gellan gum, calcium carbonate, monocalcium phosphate, dipotassium phosphate, vitamin b12, vitamin d2. contains coconut.
Nutrition (per 1 cup): 90 calories, 5g fat, 7g carbs, 3g fiber, 3g sugars (includes 3g added sugars), 4g protein.*
Ingredients: water, pea protein, contains less than 2% of: coconut oil, chicory root fiber, pineapple juice concentrate, sugar, sunflower oil, virgin coconut oil, cabbage juice concentrate, natural flavors, salt, gum acacia, gellan gum, calcium carbonate, monocalcium phosphate, dipotassium phosphate, vitamin b12, vitamin d2. contains coconut. contains coconut.
Nutrition (per 1 cup): 110 calories, 8g fat, 7g carbs, 3g fiber, 3g sugars (includes 3g added sugars), 4g protein.*
Note: There is another company called NotMilk NYC. They’ve been around longer, but NotMilk from NotCo does have a trademark on the name. We’re not sure how that will shake out. But these two product lines are very different. NotMilk NYC is small-batch nut milk produced by real hands with simple whole food ingredients. NotMilk from NotCo is mass produced with technology for a mainstream appeal and price point. This post is about NotCo’s product.
More Facts on NotMilk
- Price: $TBA per half-gallon carton (64 ounces)
- Availability: NotMilk is sold at Whole Foods stores in the U.S.
- Certifications: NotMilk is Certified Gluten-Free and Certified Kosher D (for dairy equipment, not ingredients; see our Understanding Kosher Guide).
- Dietary Notes: By ingredients, NotMilk is dairy-free / non-dairy, egg-free, gluten-free, nut-free, peanut-free, soy-free, vegan, and vegetarian.*
- For More Product Information: Visit the NotCo website at notco.com.
*Always read the ingredient and nutrition statement prior to consumption. Ingredients, processes, and labeling are subject to change at any time for any company or product. Contact the company to discuss their manufacturing processes if potential allergen cross-contamination is an issue for you. No food product can be guaranteed “safe” for every individual’s needs. You should never rely on ingredient and allergen statements alone if dealing with a severe food allergy.
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What Others Are Saying ...
Best alternative milk I've tried
I use the whole Not Milk and think it’s delicious for cereal, granola, smoothies and cooking. It’s actually perfect. Doesn’t separate when heated (makes wonderful chocolate not milk). I love it. My only criticism is the packaging–I can no longer recycle this kind of container.
Tastes very sweet and coconutty – I’ll stick with oat
Tastes almost exactly like cow's milk
This stuff is great. Buy it if you can find it. Comes in a carton NOT a plastic bottle, so it is better for the planet in two ways. And, it’s delicious. Tastes almost exactly like cow’s milk and I am not a vegan. SO so good. And I am just a random consumer who ran into this stuff; I don’t know the people who make it and sell it. If I did, I would tell them to come up with a different name. Also the company name NotCo or whatever it is, is peculiar. THE PRODUCT IS GREAT. Hope it stays around forever. Head and shoulders and leagues better than any other milk that is made from vegetables, beans or nuts.
I am a big fan of not milk whole
I tried all plant based milk productS and i am Happy to say that not milk is the closest product I have tasted that comes close to milk.. I am so happy to have found it and I’m a big fan… love it
After the first sips, it's just like milk
Since I love cereal and I have never been able to find plant-based milk that I felt tasted good with cereal, I was thrilled when I tried this product! The first taste has a slightly unique flavor, maybe a little sweeter than milk, but after that, it’s like your taste buds adjust and I couldn’t tell the difference between this product and dairy milk. YEAH! I can have cereal again!
The best tasting dairy alternative ever!
I use the whole and it tastes just as good, if not richer than dairy milk. I have tried many, many other alternative non-dairy milk products and in my test tasted opinion it is hands down by far the best!
Not Milk is the best
amazing flavor just like the real stuff, is as good as milk or better because has no animal protein. For oatmeal yummy for your coffee there is no difference just that is healthy and no sacrifice on flavor
Tastes just like dairy milk
This product is a game-changer when it comes to taste of non-dairy milks. It’s rich and creamy in either coffee or in cereal.
Absolutely unbelievable taste! I just bought my 4 th half gallon in the last 10 days. I have told anybody who liked milk about it! Hope not milk ice cream is on its way!
The BEST non-dairy milk
I have tried so many non-dairy milks this one is by far and away the leader. Delicious!