Go Max Go Candy Bars [Alisa Fleming]

Review of: Go Max Go
Product By:
Alisa Fleming
humbs Up(crunchy, peanut buttery center), Cleo’s Peanut Butter Cups, Cleo’s White Chocolate Peanut Butter Cups, Snap!, Jokerz (peanuts, caramel, and nougat), Buccaneer (chocolate nougat), Twilight (caramel and chocolatey nougat), Mahalo (coconut and almond), 2fer (cookie topped with caramel)

Reviewed by:
On May 22, 2009
Last modified:September 13, 2016


These candy bars were such a treat and so much fun to try. Each flavor is reminiscent of a classic candy bar and they were all such a hit. We'd be happy to enjoy any of them all over again. If you're craving a rich sweet treat, reach for a Go Max Go bar!

Go Max Go (review) - dairy-free, vegan, all natural candy bars!

Dairy-free living just keeps getting better and better. The list of new products that I am excited about keeps on growing, and the latest addition really takes the cake … or should I say, candy bar?

Go Max Go is a genius little food company with four candy bars that will make you forget about those processed corner store selections.  Each of their delicious indulgences contains only natural ingredients (nothing artificial, no hydrogenated oils, no high fructose corn syrup), and to top it off, they are completely vegan! Yes, caramel and “milk” chocolate without dairy and nougat sans eggs. Seriously, I never thought I would see the day, but here it is.

We had three taste-testers, myself (strictly dairy-free), Anthony (also dairy-free, but for general health), and Stacy (not dairy-free or vegan, our most impartial judge) …

Mahalo! … think Almond Joy

Go Max Go Vegan Mahalo Candy Bar

Something compelled me to select this bar first, and it turned out to be an excellent choice. We all loved it. I haven’t had an Almond Joy in a while, so I can’t compare with accuracy, but the inside tasted a bit chewier (almost like caramel) than what I remember, yet perfectly coconut and sweet. The almonds seemed incredibly fresh, and  I really loved the rice milk coating which was a sweet treat compared to the usual dairy-free options of semi-sweet and dark chocolate. I felt like a kid again eating Halloween candy!

Anthony said, “It tastes like an Almond Joy but better. The coconut has a smoother finish. I find Almond Joy’s to have a slightly harsh taste from the “chemicals” used; they taste more processed than this.” He agreed this one had a slight caramel like flavor/texture, but the whole bar really worked for him.

Sarena Shasteen of The Non-Dairy Queen also gave this flavor a try:

Within an hour of having the bars in the house, my husband wanted to try the Mahalo.  He actually said the Mahalo tasted better than the dairy counter part! He said, “It tastes fresher and more like real coconut”.  I even heard him telling other people (who can have dairy) about it !

As you can see, I did not get a chance to get a picture of each candy bar before it was comsumed because every time I turned around…the kids were going for the non-dairy bars!  My youngest son has already told me that I need to get more…so I would say that these are a winner here!  Another score for our dairy free community!

Twilight … think Milk Way

Go Max Go Vegan Twilight Candy Bar

MMMMMMMM! Okay, I love(d) Milky Ways, so this one hit home with me. Chewy, packed with flavor … a definite winner. The nougat isn’t as fluffy as the processed stuff (I remember pulling chunks of chocolate right off the top of the nougat, but can’t do that with this bar), making the overall texture of the caramel dominant, but the flavor is spot on and the sweet indulgence is over the top.

Anthony said, “Just like a Milky Way! They have really knocked these bars off nicely.”

At this point, Stacy chimed in to give her opinion on both the Mahalo! and the Twilight, “I’m liking these better than the name brand ones, these are really good!”

Hannah of Bittersweet:

One of my childhood favorites was the Milky Way, and it was always the first to be eaten out of my Halloween stash every year. Now, I can indulge in the Twilight, which boasts “caramel, chocolatey nougat, rice-milk chocolatey coating” all under one wrapper. The dense, chewy, almost creamy nougat is very sweet, but still possess a good chocolate flavor. Coated in smooth, milky chocolate, this outer layer a more prominent role, and is sure to please chocolate lovers all around. Married harmoniously with the deep, burnt sugar notes of the caramel, it’s one incredibly satisfying snack.


Buccaneer … think 3 Musketeers

Go Max Go Vegan Twilight Candy Bar

If you are all about the rice milk coating, go for this one. A layer of soft and chewy nougat is enrobed in a thick, thick coating of rice milk chocolate. I loved it as a serious contrast to dark chocolate, but some may find it too sweet.

Anthony said, “It’s good. Sugary … but that’s why I like it.”

Stacy said, “Yeah, it was really sweet, but I still loved it!”

When the sweet tooth is not just knocking, but banging down your door, pick this one up!

Hannah’s review:

Finally, for those who want a more straightforward and simple chocolate treat, the Buccaneer is guaranteed to please. Simply made of “chocolatey nougat, rice-milk chocolatey coating” the 3 Musketeers impostor is the plainest of the pack. Somewhat top-heavy on the chocolate coating, the thick exterior gives way to an intensely sweet and chocolatey nougat. Absolutely delicious, but akin to taking straight frosting shots, this bar is for the serious sweet tooth only!


Jokerz … think Snickers

Go Max Go Vegan Jokerz Candy Bar

This candy bar is some serious caramel love with a thin milk chocolaty coat. As mentioned, their nougat is slightly chewy, but with a nice light chocolate and caramel vibe. Consequently, it blended almost seamlessly with the very thick layer of what I called the perfect caramel. It was really good (as evidenced by how fast the bars disappeared), but seemed to have fewer peanuts than a Snickers bar. I really wanted more peanuts in there. And it would definitely need more peanuts to win over my Snickers-loving dad.

Anthony thought it was good, but not the best one.

I had to leave Stacy’s sample for her, but when I returned she exclaimed with big eyes, “I just got done inhaling that candy bar!!!!  It was good, but I do see where there is a little too much caramel.”

Hannah’s review:

If a Snickers bar sounds like the peanuty indulgence you desire, grab a Jokerz instead. Composed of “caramel, peanuts, nougat, rice-milk chocolatey coating,” this bar is truly no joke. Packed full of chewy, sticky caramel sprinkled with ample amounts of fresh-tasting peanuts, one bite is an intense taste sensation. A good hit of salt brings out the high notes in those crunchy nuts and rounds out the whole flavor profile. The chocolate coating definitely keeps the sweetness in check and provides an appealing exterior, but it’s definitely not the focus here.

Snap! Candy Bar (Crisped Rice in a Rice-Milk Chocolatey Coating)

After years of eating semi-sweet, dark, and super-dark chocolate, I often forget how sweet “milk” chocolate can be. The Snap bar is a true dessert indulgence, and perfect for soothing any sweet tooth. I loved that it is scored into chunky squares that are perfect for nibbling. Just two squares usually covers my sugar cravings perfectly. Snap! has a definite milky vibe (excellent, as the chalky darks can get tiresome in my opinion) with the perfect amount of crispy crunch (from whole grain brown rice – try to top that Nestle!).

Go Max Go Vegan Candy Bars - Cleo's Peanut Butter Cups and Snap! Milk Chocolate Crunch Bars


Cleo’s Peanut Butter Cups (Creamy Peanut Butter, Rice-Milk Chocolatey Coating)

Don’t expect to find an identical vegan replacement for those Reese’s cups here, but do expect to find an amazing peanut butter and chocolate dessert! Do you remember those days of dipping chocolate bars in the peanut butter jar? Come on, I know my sister and I weren’t the only ones doing that! Cleo’s are really like that true all natural peanut butter meets chocolate experience. The milky chocolate coating is super thick, and sweeter (like the Snap! bars), but perfectly tempered by the slightly savory, soft and almost gooey peanut butter filling.

Go Max Go Vegan Candy Bars - Cleo's Peanut Butter Cups and Snap! Milk Chocolate Crunch Bars

We had a hard time deciding our favorite, but each of us kept coming back to the Twilight bar as our top choice, with the Mahalo! in a close second. But seriously, would we turn down any of these bars? Not a chance. I seriously can’t wait to taste more candy bar creations from Go Max Go!

Please note: Like most chocolate products, Go Max Go bars are made on shared equipment with milk chocolate products. They do clean between batch runs and this is a vegan product, but trace amounts of milk may remain, which could be a concern for those with severe milk allergies. This warning is only being included on the reviews for this product at the request of a consumer (whose child had a reaction to these chocolate bars). When severe milk allergies are a concern, caution should be taken with ALL packaged foods, not just this one. Go Dairy Free is not affiliated with these companies and cannot report on the safety of any food products for severe food allergies.

The Facts on Go Max Go

Certifications: Go Max Go is Certified Vegan and Non-GMO Verified.

Dietary Notes: By ingredients, Go Max Go bars are dairy-free / non-dairy, egg-free, vegan / plant-based, vegetarian. Some varieties are peanut-free, nut-free, and gluten-free. Nonetheless, always read the ingredient statement and check with the company on their manufacturing processes for all varieties if potential allergen cross-contamination is an issue for you. Processes and labeling are subject to change at any time for any company / product.

For More Product Information: Visit Go Max Go’s website at www.gomaxgofoods.com.

This is a third party review by Alisa Fleming, author of Go Dairy Free: The Guide & Cookbook. For more information on these products, to find out where to purchase them, or to contact the company, visit the Go Max Go Website.

About Author

Alisa is the founder of GoDairyFree.org, Senior Editor for Allergic Living magazine, and author of the best-selling dairy-free book, Go Dairy Free: The Guide and Cookbook for Milk Allergies, Lactose Intolerance, and Casein-Free Living. Alisa is also a professional recipe creator and product ambassador for the natural food industry.

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